MEMBER SUPERSTARS

PARKPOINTS REWARDS

Congratulations to our latest Parkpoints drawing winner:

Kelli Anderson

1½-hour Parkpoint massage

Do you participate in Parkpoints (formerly You. Fit.), our workout rewards program? Find out more

A ROSE BY ANY OTHER NAME WOULD SMELL AS SWEET

Sally Blue, Parkpoint member for 17+ years, is the designer behind the amazing floral arrangements that adorn the club each week. Co-owner of Sonoma Flowers with her sister Susan and mother Judy, Sally still finds time in her hectic schedule to swim, lift weights, and enjoy the sauna and spa.

Sonoma Flowers has been a well-established florist in town for over 20 years. Sally explains, “Mom began the business by growing and selling edible flowers for local restaurants straight from our backyard. Gradually, she received requests for wedding flowers, designing floral arrangements for special events in Sonoma, and eventually evolving the shop to its current incarnation in the big red barn on Broadway near the Fat Pilgrim gift shop.”

The property was purchased by Sally’s family in 1979. Previously an antique showroom was housed there. Because the family owns the property, they are able to maintain fair pricing for their flowers and services. As a small business, marketing and visibility is always a challenge; however, Sally and her family enjoy significant repeat business in addition to thriving online sales.

Sally’s day can begin very early when she heads to San Francisco at 1:15am to visit the wholesale flower market to purchase the more exotic merchandise that add that designer’s touch to each arrangement. The market is open to the general public about 6am, so the wholesalers are able to conduct business way before sunrise. In addition to field trips to the city, the shop receives nearly daily flower deliveries from local growers.

“I’d really like Parkpoint members to know that we offer 15% discount to members on all products and services,” Sally explains. “We hope they consider us for out-of-state and even worldwide flower deliveries, and Sonoma Flowers is a Teleflora affiliate so they can provide wire-in and wire-out sales and deliveries.” In addition to custom arrangements, clients can order gourmet baskets complete with blooms, gift cards, and specialty food items for any occasion. The gals also provide in-home design if a client desires to brighten up their home with live or permanent flowers and greenery.

When asked which type of flowers is her personal favorite, Sally admitted that she “really enjoys both mini-carnations and ranunculus. Not only do these choices last up to a month in a vase, but they are now available in many different colors.”

Please visit http://www.sonomaflowers.com website for ordering flowers and services.

CREATING A NIGHT TO REMEMBER

Tony Gonzalez, Creative Director, Transcendence Theater

FROM ‘MAMMA MIA’ TO ‘BROADWAY UNDER THE STARS’

Each show an artist takes part in is an opportunity to increase their skill set. I’ve been in the entertainment industry in some shape or form since college, and the roles I’ve taken both on stage and behind the scenes helped give me a wealth of knowledge and experience. I am truly excited to bring my experiences to Transcendence as the new Creative Director!

Transcendence offers an entirely new experience for me. I have my hands in a little bit of everything, from what the audience sees on stage during live performances, to the work behind the scenes that starts months ahead of time. We have a really great team that allows for seamless cross-over and collaboration in so many areas. It’s a tall order, but I love every moment. Every day, I have to draw on my many experiences, but there’s one experience in particular that shapes my approach.

Over the last 10 years, I have participated in numerous productions of “Mamma Mia” with companies across North America. I’ve performed on stage, acted as a swing, worked as the dance captain, and taken on the responsibility of choreographer for countless performances. But the most unique challenge, and the most impactful opportunity of my career was preparing a number from “Mamma Mia” for the Today show. This was my first experience working in film and TV. I got to see how they adjust camera angles to get the shots they need and capture a stage performance to look just as exciting on a TV as it would in person. Plus, I needed to help a theatre cast muster the same level of energy for a 5 a.m. sound check as they would when performing in front of a theatre packed with 1,800 people. It was a demanding experience, but one I remember fondly.

I wasn’t able to perform with the group on Today because I was still recovering from a broken foot. However, looking back, I wouldn’t have done it any differently. Had I tried to prepare the performance and participate, I couldn’t have given the event the respect it deserved. It’s important to have someone who knows what it’s like to be on stage, but who can fully commit to being a pair of outside eyes, looking at the production from every angle. This lesson, above all others, helps me meet the challenge of being the creative director for Transcendence. I know exactly what it feels like to be out on stage performing for a live audience. Thanks to my many behind-the-scenes experiences, I also know what it takes to ensure that on-stage performances go well for the artists and the audience. In order for both jobs to be done right, you need someone who can put their whole heart and soul into one area, not letting their attention be divided. Of course, this doesn’t mean I’ll never perform again. The wonderful thing about Transcendence is that I still have the opportunity to wear the performer’s hat if I want.

This will be my first summer as Creative Director during Transcendence’s “Broadway Under the Stars” shows, and it’s very exciting. I’m involved in casting, music selection, and developing a thematic journey across the four shows. Seeing those elements come together is an incredible experience. In years past, new audience members have come up to me before a show to say they’ve never seen a Broadway performance before. And I think it’s really cool their first Broadway experience will be that concert in Jack London State Historic Park.

“Broadway Under the Stars” is more than performing Broadway numbers. We aren’t a typical Broadway show; we don’t always stick with the best-known songs from the most popular musicals. We are constantly pushing beyond the usual limits to bring a new level of song, dance, and energy to our amazing, beautiful stage. I think this is something our Team achieves with each performance. I am really excited to share this summer season with you, everyone!